AP Photo/The Register-Guard, Alan Sylvestre

AP Photo/The Register-Guard, Alan Sylvestre

This past week, the IAAF Junior World Championships took place in Oregon at Hayward Field, which you might know is Nike territory.  However, you wouldn’t know it because thanks to adidas’ sponsorship deal with the IAAF, Hayward Field for a week became an adidas arena. It sucks for Nike and is another loss for the sneaker powerhouse who has lost a number of big names from Kanye West to Jeremy Lin. However, adidas may have it’s little victories, but altogether Nike still reigns supreme; it has many great athletes under it’s namesake and they probably won’t be going anywhere for a while. Nike won’t be present on the field but yet because they are endorsing teams and athletes that are participating in the championship that still find their way onto the track. Adidas only took advantage of this opportunity because they could, but was it a childish move? Kind of like when you know your friend loves Oreos, and you bring a whole pack to their house to eat in front of them. There is a reason for everything, and adidas definitely had good reason reason for covering the Nike logos.That is why I came up with some crazy outcomes form adidas invading Nike’s house.

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Read the rest of 10 Fantasy Outcomes From adidas Trolling Nike At Hayward Field (784 words)

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Post tags: Adidas, Nike

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Yep, you read that right. CrossFit fanatics will now be able to use their workouts to sweat off the sizzling, salty, fatty, goodness that is “Reebok bacon”.

Reebok has developed its own bacon products to engage with the CrossFit Community and celebrate the 2014 Reebok CrossFit Games –which kicked off this week.

Bacon –beyond it’s appearance on everything from cupcakes to cocktails—is still secretly beloved by Americans. And it is also one of the most consumed treats for those following a Paleolithic diet, which focuses on protein-packed food and eschews things like grains, dairy, legumes, refined sugars, and excessive salt.

The Reebok Bacon is especially interesting because it is free from all nitrates, preservatives, MSG, and sweeteners, and is smoked rather than cured— in accordance with CrossFit code.

The Reebok Bacon was packaged and distributed to athletes and fans before the start of the games –which runs until July 27. Reebok also has a physical presence at the 2014 Reebok CrossFit Games with the Reebok Bacon Box—a food truck handing out bacon-based menu items to CrossFit Games attendees.

Even the most health-conscious CrossFit participant has to admit that a smell of bacon cooking is absolutely glorious. Hell, might even motivate some of them to run faster and jump higher knowing that some athletically-engineered artery-clogging snacks await them post-competition.

Via FoxNews


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Post tags: News

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In an attempt to shine some light on the underrated Air Jordan 1 Mid Nouveau silhouette, Jordan Brand is bring back the sneaker with a modernized makeover.  The sneaker comes to us in a “Wolf Grey” facade, you don’t want to miss out on.  Decked out in a quality wolf grey leather upper, contrasting white stitching throughout match the midsole as it adds character to the design.  Finished off with a translucent blue sole, the sneaker will be a great go-to sneaker.  Available now at select retailers, let us know if you plan on copping a pair.

Source: ShoeFAX


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Post tags: Air Jordan, Air Jordan 1, Air Jordan 1 Mid, Air Jordan 1 Mid Nouveau, Air Jordan 1 Mid Nouveau Wolf Grey

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If you’re a fan of Jordans, you’ll know that one of the most popular colorways in JB’s arsenal is the black and red mix inspired by the Chicago Bull’s team colors aka “Bred.”  It was only a matter of time we saw the Air Jordan Future sport the coveted colorway.  After releasing a wide variety of designs and colorways, the next release is slated with a similar Air Jordan 11 “Bred” build with a couple special features.  The woven upper is spiced up with 3M worked into the black while the upper lining is decked out in a red facade.  Available at select retailers like Packer Shoes, August 9th, don’t sleep on this pair!


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Post tags: Air Jordan, Air Jordan Future, Air Jordan Future Bred

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Sometimes a simple look can pack a deadly punch.  Take for instance the Air Jordan 14 “Sport Blue,” the sneaker is decked out in a subtle appearance that will have you catching people breaking their necks just to check out your kicks.  Dressed in  shades of grey throughout the upper, white is worked in throughout compliment the design.  Kicking this sneaker into the next level is the ingenious hits of sport blue all around.   Giving back the good name of the Air Jordan 14, you can find these kicks this weekend at retailers like, UBIQ.


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Post tags: Air Jordan, Air Jordan 14, Air Jordan 14 Sport Blue

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It’s crazy how luscious red sneakers have continued to make sneakerheads go wild just to get their hands on a pair.  Coming to retailers soon is the coveted Air Jordan 6 “Spizike.”  Also known as the Air Jordan 6 “History Of Jordan,” the sneaker is dressed in a all varsity red leather upper with hits of green and black throughout.  The inner lining is decked out in a dope graphic commemorating the time of Spike Lee and his influence in the History of Jordans.  Finished off by a white midsole and icy blue sole, this will definitely be one of the best Jordan releases this year.  Hitting retailers August 9th, let us know what you think of the sneaker below!

Source: SBD


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Post tags: Air Jordan, Air Jordan 6, Air Jordan 6 History Of Jordan

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Today, big news from Andy Oliver (a Jordan Flight Club member and Shopify mobile developer) dropped announcing that there will be a Supreme x Air Jordan x Nike SB collaboration coming in the near future.  Not much details about the sneaker have surfaced, but it has now been confirmed to be in the works and it will be on the classic Air Jordan 1 silhouette.  Notorious for some of the dopest collabs in fashion, Supreme teaming up with both Nike SB and Jordan Brand can only mean one thing.. Greatness.  While there are no further details on the upcoming project, stay tuned to KoF as we keep you updated and let us know what you think of the big news!


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Post tags: Air Jordan, Air Jordan 1, Nike, Nike SB, Supreme x Nike SB x Air Jordan 1

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NB made in USA

While many New Balance enthusiasts are aware of the company’s commitment to manufacturing it’s product right here in ‘Merica via their “Made In U.S.A.” branded kicks, some may be completely oblivious and, or apathetic. But with the economy still battling it’s way back to full health, and heated political debates raging over the overwhelming amount of goods and services the U.S. exports, it’s good to know that love of the iconic runners is, in some small way, helping to contribute to America’s financial stability.

Mount Airy hosiery firm Renfro Corp. has struck a license agreement with New Balance to design, manufacture and market new and existing lines of socks for the athletic apparel brand.

That license agreement took effect this month and covers the U.S. and Canada, Renfro said in a news release, though no financial terms were disclosed. Renfro has factories in the U.S. and overseas, and about 200 of its 5,000 employees are at its corporate headquarters and warehouse in Mount Airy.

New Balance is the only major shoe company that still makes footwear in the U.S., and Renfro’s domestic manufacturing capacity was one of the reasons the two companies are working together, said John Hoskins, Renfro’s vice president of brand marketing.

“Renfro shares New Balance’s interest in supporting domestic manufacturing,” Hoskins said. “We are proud that Renfro’s first license agreement in the athletic sock category is with New Balance, a company well respected for its innovation, integrity and product quality.”

Renfro’s New Balance Socks Fall ‘14 collection will contain 25 different styles in seven categories ranging from “technical elite” for high-performance athletes to children’s socks. Many of the socks will be manufactured at Renfro’s Cleveland, Tenn., factory.

Score one for the home team.

Via BizJournals


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Post tags: New Balance, News

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Can adidas Basketball really turn things around with Boost?  The company has been winning in various categories from a critical and hype standpoint lately thanks to the Boost technology and a few notable signings from the music world, but basketball appears to be an insurmountable challenge.  Then again, what Derrick Rose is trying to do even before his various injuries – become the face of the NBA and bring a championship to his hometown of Chicago – and what Damian Lillard is hoping to accomplish – become one of the best players in the league – also seem insurmountable, but they’re up and ready to go for it.  Because if you’re not out there challenging yourself and trying different things (no, old crap dropping again doesn’t count), then what’s the point?  And if any tech has the chance to make that leap, it is Boost…

Here is a look back at the launch of the adidas D Rose 5 Boost and adidas CrazyLight Boost in Las Vegas in pictures, GIFs and 4 Bars.  Stay tuned here on Kicks On Fire later this week for exclusive interviews with Damian Lillard, Derrick Rose and Jrue Holiday.

All photos by @photradizy

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Read the rest of The adidas Basketball #Boost Launch Recap in Pictures, GIFs and 4 Bars (962 words)

© jmartinez for KicksOnFire.com, 2014. | Permalink | No comment | Add to del.icio.us
Post tags: Adidas, adidas Basketball, Adidas Crazylight Boost, adidas D Rose 5 Boost, Damian Lillard, Derrick Rose, Jack Grey, Kanye West, Robbie Fuller

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KoF Insiders: Maybach Milly for #ChicksOnFire (1) KoF Insiders: Maybach Milly for #ChicksOnFire (2) KoF Insiders: Maybach Milly for #ChicksOnFire (3) KoF Insiders: Maybach Milly for #ChicksOnFire (4) KoF Insiders: Maybach Milly for #ChicksOnFire (5) KoF Insiders: Maybach Milly for #ChicksOnFire (6) KoF Insiders: Maybach Milly for #ChicksOnFire (7)
@MaybachMilly is a through-and-through sneakerhead, no gimmicks. She reps hard for her soles living in South Carolina. She and her friends aren’t just in it to show their style, her crew uses kicks to spread positivity in the community – donating sneakers to kids who cannot afford them and helping young athletes get the proper footwear for the court. Love it.
Get to know her.
Earliest memory of kicks:
When I was 4 my dad bought me some white and pink Reeboks. I was so excited that I wanted to sleep in them. I threw a tantrum so bad my grandma put them on me and told me to take my butt to sleep and I did. I slept with my new sneakers nearby until I was 17. Lol.
Tell me about #sneakertroops:
Sneakertroops is a group of guys and myself. We’re from Upstate South Carolina and we all have an extreme love for kicks. I was recommended by @boyt and @golchi84. I learned so much from being a part of the Troops and have an ever growing following from people all over, using our hashtag.
How has sneaker culture in your city inspired you:
There are not a lot of female sneakerheads in Spartanburg. I have always been known as “the kid with all the kicks.”  I come across them more and more nowadays and had no clue we lived in the same area, so we try to plan going to sneaker events to rep 864 more.
What does #ChicksOnFire mean to you:
It’s self-explanatory:  females with heat. Heat is what you make it…have CONFIDENCE in what you have on your feet, that it is heat, no matter what others think.
What draws you to a specific pair of kicks:
The originality. That could be the colors, 3m on the sneaker, whatever. It’s what makes it stand out to me, and tells me that I need that in my collection.
Sneaker that means the most to you:
The Chicago 9. I remember they dropped around All Star Weekend and I wanted them so bad. My step mom tried to get them for me but my dad stopped her. That was the last sneaker she tried to get me before she passed. I have all years except 2001. I even tatted it on my arm.
What’s currently on your feet:
Chicago 9s, go figure?
If that pair were a song:
When I think of that shoe I think about Space Jam, and “I Believe I Can Fly” pops in my head. And I believe just that, I believe I can do anything and the only one that is in my way is myself.

© janegoldenarms for KicksOnFire.com, 2014. | Permalink | No comment | Add to del.icio.us
Post tags: #chicksonfire, kof insiders

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The ravenous thirst for red sneakers will once again be whet next month as the Air Jordan 6 “History of Jordan” drops. The name, though not official yet, plays at the patterning within shoe that tells Jordan’s story. Also releasing with the same theme will be the Jordan Spiz’ike which does the same thing.

These 6s see a stark difference in red than that of the “Infrared” 6s that dropped in February. A deeper varsity red colors the full leather  upper. Black comes in on the lace covering as well as heel tab, while an interesting green adds contrast on the Jordan branding and heel tab accent. This all sits above a crisp white midsole with the addition of icy blue. The kicks will be available on August 9th for $170 at Jordan retailers like Packer Shoes.

Air Jordan 6 “History of Jordan”
Color:
Varsity Red/Classic Green-Black-White
Style Code: 694091-625
Release Date: 08/09/14
Price: $170


© johnclayton for KicksOnFire.com, 2014. | Permalink | No comment | Add to del.icio.us
Post tags: Air Jordan, Air Jordan 6, Air Jordan 6 History Of Jordan

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"Maybe if I look away, he'll just move on to the next question..."

“Maybe if I look away, he’ll just move on to the next question…”

The #SneakSmarts team is back on the streets of New York City asking sneakerheads the burning questions that our culture needs thoughtful and introspective answers to.  Or just a peek down to their feet and a hope to God that the camera doesn’t zoom in on their kicks only to find out they were fake.  Either way, this doesn’t bode for everybody involved.

In this episode, we take a break from high-level sneaker academia (and common sense) to ask the guys and girls if they would kiss their significant other for all the world to see if they just found that their partner wore fake Jordans.  Now, a terse “no” would probably suffice in this case, but it wouldn’t be #SneakSmarts if the people just answered politely or even properly.  Nope, we get gems like this….

Missing in this GIF? Women...

Missing in this GIF? Women…

Check out the video below and let us know what you would like to see featured on a future episode of #SneakSmarts.


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© jmartinez for KicksOnFire.com, 2014. | Permalink | No comment | Add to del.icio.us
Post tags: SneakSmarts

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Not to be confused with its “Light Graphite” counterpart, the Air Jordan 14 “Sport Blue” is a totally different beast. These 14s align themselves with the bevy of Js that will use the “Sport Blue” color as the eye catching accent. Though there’s not much to these kicks, the understated wolf grey goes perfectly with the vivid blue to add a nice versatile shoe to late summer/early fall. You can pick these kicks up this weekend, August 2nd, for $170.

Souce: WishATL

Air Jordan 14 “Sport Blue”
Color: Wolf Grey/White-Sport Blue
Style Code: 487471-004
Release Date: 08/02/14
Price: $170


© johnclayton for KicksOnFire.com, 2014. | Permalink | No comment | Add to del.icio.us
Post tags: Air Jordan, Air Jordan 14, Air Jordan 14 Sport Blue

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Nike Sportswear continues to capitalize on nostalgia with the retro’ing of many classic models. But not only have they retro’d specific shoes, they’ve retro’d the the themes as well, in many cases adding them to other kicks. Enter the Nike Terminator “Urban Jungle Gym”. As Nike just rereleased the Nike Air Raid “UJG” they also added the theme to the Air Force 1 and now the Terminator. The “UJG” harkens back to the in your face colors of the early 90s and the campaign to embrace peace and diversity.

Like its counterparts in the collection, the circa ’85 Terminators see a largely black upper. The black is matched with bright yellow stitching and a striking green lining. The prominently large Nike branding on the back is incased by the famous colorful Urban Jungle Gym pattern. WishATL currently has these available now for $85.


© johnclayton for KicksOnFire.com, 2014. | Permalink | No comment | Add to del.icio.us
Post tags: Nike Terminator, Nike Terminator High, Nike Terminator High Urban Jungle Gym

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